 |
|
The
banner of the 22nd Philippine Ad Congress held in
Camarines Sur
on November 16-19, 2011 with the them, “Change the
Game.”
|
The land of promise is all geared up to make it big in the events scene as the Ad Board finally awarded our city the hosting rights for the 2013 Advertising Congress which is the country's biggest gathering of business stakeholders, advertising and media leaders held every two years.
An
ocular inspection was conducted last November 23-24, 2012 to look
over Davao City's capacity to accommodate the high-profile assembly.
The chief of Davao City Promotions and Investment Center (DCPIC),
Jason Magnaye presented them the hotels, business establishments,
possible venues and tourist spots.
According
to Magnaye, the team led
by chairman Raul Esteban
gave our city positive remarks after their two-day visit saying that,
"It's Davao's time now!” Acquiring the bragging rights in
having this red-letter convention will certainly be a great advantage
to us, because it will pave the way for other national and
international organizations to hold their activities here.
Department
of Tourism Sec. Ramon Jimenez said that Davao City is an ideal place
for events because of its safe, clean and typhoon-free environment.
As a testament, Public Safety Command Center has 17 CCTVs installed
in 16 strategic areas in the city, that cover the entry and exit
points and populated areas in the downtown areas. This nerve center
for traffic monitoring and crime prevention has advanced the city's
already notable peace and order operations.
The
local government proposed for SMX Davao Convention Center as a venue
for the Ad Congress because it is a conducive area for the 3,000 to
5,000 expected number of delegates that will be here for the said
event. Magnaye affirmed the Ad Board that the city has a total of
6,600 lodging capacity. The mentioned figure constitutes both the
hotels and small pensions.
In
addition, another group is also considering our cily for the Asia
Pacific Economic Cooperation (APEC) summit in 2015. These kind of
events will draw more investors that will highlight Davao City; and
contribute to the progress of our local economy. Magnaye estimated an
average of P2,500 expenditure per participant which is definitely
beneficial to our city.
Sources:
Edge Davao, Sun Star and Mindanao Times
